Patricia
Matsushita

UI / UX Designer

Profile

I’m a UX/UI Designer & Illustrator, with a passion for creating user-centric solutions through visual design.

I lead design projects from concept to delivery.

I love to create illustrations for campaigns I feel strongly about and have selected works with fineacts.co on the Artists for Climate, and Culture of Solidarity campaign.

Work Experience

Design Lead | usheru

July 2015 • present

Lead client projects from design to delivery, working closely with business partners, operations and the technical team to ensure all requirements are met.

Produced responsive user-centric wireframes & prototypes for major film distributors, new features, and internal dashboard product, using Design Thinking methodology.

Improved development & sales efficiency by designing reusable components and templates for scalability and consistency.

Worked closely with marketing team, designing promotional materials, presentation decks, videos, ads and improving email & landing pages templates following the company’s branding guidelines.

Assisted technical team in debugging styling issues using HTML & CSS.

Analysed and produced reports based on surveys and Q&A feedback from movie test screenings.

Freelance designer

Designed social media ads & creatives, produced wireframes and prototypes. Implemented designs using HTML & CSS. Illustrated artworks for FineActs.co & St. Patrick’s Festival

Graphic Designer | Exemplo Magazine

December 2012 • July 2014

Created visual solutions & ads for the magazine’s customers, working with InDesign & Corel Draw and edited photography with Adobe photoshop.

Skills

• Adobe XD • Figma • Design Thinking • Wireframing • Prototyping • Photoshop • HTML & CSS • Adobe Illustrator • After Effects • Illustration • InDesign

Education

Universidade Paulista | Graphic Design Technical Certificate

Jan 2010 • Dec 2012,  São Paulo

NCBA | Photography Certificate

Aug 2014 • Apr 2015,  Dublin

Certs